Curated by Palo Hapák
Značka IKEA vo Francúzsku nespí a rozhodla sa po novom promovať prospešnosť osviežujúceho spánku v priebehu dňa. A ako ináč, zasa len po svojom. Do ulíc vyšlo niekoľko elektrobicyklov s prívesmi vo forme „spánkových kapsulí“, v ktorých si mohli záujemcovia na chvíľu zdriemnúť. Samozrejme na matracoch a ďalšieho vybavenia z IKEA. Pozrite si viac na portáli Marketing Journal.
Foto: Marketing Journal
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