Curated by Miroslav Švec
Viete, že tu máme influencer „massive attack“? Influenceri sú novým media typom, ktorý je možné merať, analyzovať a optimalizovať na zásah alebo engagement. Viac o novom nástroji IPI (Influence Power Index), ktorý umožňuje na základe analýzy optimalizovať výber a nasadzovanie influencerov, sa dočítate v blogu Lucie Ďuračkovej z Mindshare.
Dan Ariely Daniel Goleman Daryl Weber David Lörincz Filip Struhárik Gary Vaynerchuk HennekeD - Enchanting Marketing Jiří Rostecký Jon Loomer Josef Šlerka Juraj Karpiš Kamil Aujesky Les Binet Mari Smith Matej Rumanovský Meera Kothand Michaela Sýkorová Michal Fehér Michal Pastier Miki Plichta Milan JunioR Zimnýkoval Miloš Gajdoš Pavol Minár Radovan Andrej Grežo Richard Marecek Richard Shotton Róbert Slovák Roger Dooley
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