Curated by Miroslav Švec
ADWEEK priniesol ďalší krásny príklad toho, ako sa značka môže starať o kvalitu svojich produktov. Navyše spôsobom, ktorý prináša verejný prospech. Pozrite si video a uvidíte, že vytváranie emocionálnych väzieb medzi zákazníkmi a značkou môže byť nielen nápadité, veselé, ale aj užitočné, ako v prípade Pizza Domino, ktorá „opravuje" výtlky na cestách, aby ich pizza neprišla k spotrebiteľom poškodená.
Dan Ariely Daniel Goleman Daryl Weber David Lörincz Filip Struhárik Gary Vaynerchuk HennekeD - Enchanting Marketing Jiří Rostecký Jon Loomer Josef Šlerka Juraj Karpiš Kamil Aujesky Les Binet Mari Smith Matej Rumanovský Meera Kothand Michaela Sýkorová Michal Fehér Michal Pastier Miki Plichta Milan JunioR Zimnýkoval Miloš Gajdoš Pavol Minár Radovan Andrej Grežo Richard Marecek Richard Shotton Róbert Slovák Roger Dooley
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