Curated by Miroslav Švec
Pri nasadzovaní PPC reklám, majú digitálci pokušenie dodržiavať odporúčané postupy pre jednotlivé platformy. Ale stáva sa, že tieto postupy môžu aj viac škodiť ako pomáhať. Napríklad aj také ako široká zhoda pri výbere kľúčových slov, plná automatizácia ponuky, dodržanie konkrétneho počtu kľúčových slov a ďalšie, ktoré nájdete prakticky zhrnuté a zdôvodnené na portáli SEJ.
Foto: pixabay.com; launchpresso
Dan Ariely Daniel Goleman Daryl Weber David Lörincz Filip Struhárik Gary Vaynerchuk HennekeD - Enchanting Marketing Jiří Rostecký Jon Loomer Josef Šlerka Juraj Karpiš Kamil Aujesky Les Binet Mari Smith Matej Rumanovský Meera Kothand Michaela Sýkorová Michal Fehér Michal Pastier Miki Plichta Milan JunioR Zimnýkoval Miloš Gajdoš Pavol Minár Radovan Andrej Grežo Richard Marecek Richard Shotton Róbert Slovák Roger Dooley
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