Curated by Miroslav Švec
Atribučné okno, čo to je? Je to obdobie, počas ktorého Facebook započíta uskutočnenú konverziu. Ak konverzia príde neskôr, Facebook ju nezapočíta. Keďže platforma využíva tieto informácie na optimalizáciu reklám, preto pri 7 dňovom nastavení oslovíte iné publikum, ako pri 1 dňovom. Ale to, ako aj veci k Advantage+ Shopping kampaniam, nájdete v najnovšom blogu agentúry iFocus.
Vizuál: www.ifocus.sk
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