Curated by Miroslav Švec
Marketéri a influenceri musia byť ešte autentickejší, lebo... To, čo začalo ako „nekupuj tento produkt“, sa zmenilo na „nekupuj tento produkt, kúp si radšej tento“. Z TikToku sa šíri de-influencing. Spotrebitelia sú presýtení sponzorovaným obsahom ako aj množstvom produktov a začali s tým bojovať. Zoznámte sa s novým trendom na blogu Ecommerce Bridge.
Foto: www.ecommercebridge.sk.
Dan Ariely Daniel Goleman Daryl Weber David Lörincz Filip Struhárik Gary Vaynerchuk HennekeD - Enchanting Marketing Jiří Rostecký Jon Loomer Josef Šlerka Juraj Karpiš Kamil Aujesky Les Binet Mari Smith Matej Rumanovský Meera Kothand Michaela Sýkorová Michal Fehér Michal Pastier Miki Plichta Milan JunioR Zimnýkoval Miloš Gajdoš Pavol Minár Radovan Andrej Grežo Richard Marecek Richard Shotton Róbert Slovák Roger Dooley
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